Wednesday, 3 February 2016

OUGD502 / STUDY TASK 01 / TAKING CARE OF BUSINESS / EDITORIAL COVER

We chose to create a publication for this task, a magazine entitled Bodies, representing our USP, of visually displaying student work and giving young creatives an inspiring platform. Rhys created our logo with input from each member of the group. We chose a sophisticated serif, communicating a professional and contemporary feel. The circle in the center of the O represents the universe, and how student work is the central focus on our publication. It also represents how you should be the center of your own universe, anybody can be a somebody.



In order to get a feel for how our publication would look visually, I created the front cover of the first ever issue.


For the front cover to appeal to our target audience of young creative students and older industry professionals, we agreed that the front cover should include an appealing and artistic image which would be relevant to our publication, such as a featured professional's work. We agreed on Jan Vranovsky's photography in Japan, and gathered a few which may be appropriate for the publication as a featured section:





  




These images have a soft appearance that would fit in amongst other creative publications, which feature aesthetically sound images on their covers and within the content, such as Cereal and Supplement magazine. 


 




We wanted the magazine to have a timeless yet contemporary feel, which the audience can take inspiration from with their own projects, along with the content inside. I ensured it was minimal and clean, utilising negative space accordingly. On the cover there would be the title, appropriate image of work, featured artists name and issue number. I did not want to over complicate the front cover which could create an undesirable composition due to over facing the audience.

The front does not include any photos of another person, bringing an interesting juxtaposition between this and the title.





After creating the page, I mocked it up to look more professional and provide an image for promotion on social media, other websites or print, which was Jack's responsibility. 

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